Tips to improve recruitment efforts

The following are five American Legion membership recruiting tips to help you meet National Commander Charles E. Schmidt's 100,000 new members goal:
  • Always be ready with a two to three-minute “elevator pitch” on the importance and benefits of Legion membership.
  • Download the Legion app at You’ll be ready to sign up members on the spot.
  • If your department has invested in door hangers (, get some and modify with your post information. You’re now ready to reach out to potential members even if you’re not face-to-face.
  • Keep a few membership applications handy.
  • Have a supply of “Why You Should Belong,” “This Is The American Legion” and “How We Help” brochures for informational/recruitment events.