Date: # Pieces: Purpose: Description: Download:
Aug 03, 2018250000Reenlist Expired MembersDMS Large Format Control Appeal. Mails nationally to reenlist expired members.Download
Jul 27, 2018285000Donor Appeal to National Fundraising DonorsCalendar Donor Appeal. Mails nationally to donors on the national fundraising donor file.Download
Jul 13, 2018850000Acquire New Never Before Members and Reactivate Expired MembersDMS Large Format Test Appeal. Mails nationally to acquire new never before and expired members.Download
Jul 13, 20182000000Acquire New Never Before Members1901 DMS Member Card Appeal. Mails nationally to acquire new never before members.Download
Jul 06, 2018352000National Donor AppealOne Penny Survey Donor Appeal. Mails nationally to active donors on the national donor file.Download
Jun 22, 2018260000Convert Non-donor Survey Responders to DonorsJune Check Acquisition Appeal. Mails nationally to house names who have responded without a gift to the Large Format Survey Appeal.Download
Jun 15, 2018385000Donor Appeal to National Fundraising FileStamp Appeal - Mails nationally to donors on the National Headquarters fundraising file.Download
Jun 08, 2018500000Acquire Donors From Rented ListsJune Large Format Survey Donor Acquisition Appeal. Mails nationally to acquire new donors for the national donor file.Download
May 25, 2018305000Donor Appeal to National Fundraising DonorsVJ Candle Appeal mails nationally to donors on the national fundraising file.Download
May 05, 2018340000Donor Appeal to National Fundraising DonorsAnnual Fund Appeal that mails nationally to active donors to national fundraising campaigns.Download
Apr 13, 2018416000National Donor AppealSpring Check Appeal. Mails nationally to donors on the national fundraising file.Download
Apr 13, 2018500000Acquire New Never Before MembersDMS - Member Card Appeal. Mails nationally to known veteran lists to acquire new never before members. Download
Apr 06, 2018500000Acquire Donors From Rented ListsLarge Format Control Donor Acquisition Appeal. Mails nationally to acquire new donors from rented donor lists.Download
Mar 26, 2018245000Donor Appeal to DMS99, National Fundraising DonorsSpring All Occasion Card Follow-up Appeal. Mails nationally to known donors on the national fundraising file.Download
Mar 16, 2018250000National Donor AppealAll Occasion Card Donor Appeal - Mails nationally to active donors on the national fundraising database.Download
Mar 09, 2018192000Reenlist Expired MembersDMS - Large Format Control - 2016 Expires - Mails nationally to 2016 expired members in an effort to reenlist them.Download
Mar 09, 2018250000National Donor Acquisition AppealCheck Package Test Appeal - Mails nationally to acquire supporters from rented lists.Download
Mar 09, 2018641000National Donor Acquisition AppealLarge Format Control Appeal - Mails nationally to acquire supporters from rented lists.Download
Mar 09, 201825000National Donor Acquisition AppealLarge Format Calendar Insert Test - Mails nationally to acquire supporters from rented lists.Download
Feb 23, 2018150000DMS Expire Reenlist18X3 - Large Format 10x13 2nd Notice - BKN. This package mails nationally to expires who have lapsed memberships.Download
Feb 09, 2018150000DMS Expire Reenlist18X2 - Gaffney #14 - BKN Retest. This package mails nationally to expires who have lapsed memberships.Download
Feb 09, 2018150000DMS Expire Reenlist18X1 - Gaffney Large Format 9x12 - BKN Retest. This package mails nationally to expires who have lapsed memberships.Download
Feb 09, 2018500000DMS Expire Reenlist18XZ, 18X4 and 18X5 - Large Format 10x13 - BKN. This package mails nationally to expires who have lapsed memberships.Download
Feb 09, 2018150000DMS Expire Reenlist18XY - Large Format 10x13 - BWA. This package mails nationally to expires who have lapsed memberships.Download
Jan 31, 2018700000DMS New Member Acquisition1836-1837 Member Card 2nd Notice - BKN. This package mails nationally to prospects who have never been a member of The American Legion.Download
Jan 19, 2018500000DMS New Member Acquisition1834 - Member Card BVA Appeal - BKN. This package mails nationally to prospects who have never been a member of The American Legion.Download
Jan 19, 2018200000DMS New Member Acquisition1833 - Gaffney #14 - BKN Retest. This package mails nationally to prospects who have never been a member of The American Legion.Download
Jan 19, 2018200000DMS New Member Acquisition1832 - Gaffney Large Format 9x12 - BKN Retest. This package mails nationally to prospects who have never been a member of The American Legion.Download
Jan 19, 2018560000DMS New Member Acquisition1830-1831 Member Card Appeal - BKN. This package mails nationally to prospects who have never been a member of The American Legion.Download
Jul 07, 2017100000D99 DMS Donor CultivationOne Penny Survey DMS Donor Appeal - Mails nationally to D99 DMS members.Download
Jul 07, 2017250000National Donor AppealOne Penny Survey Donor Appeal - Mails nationally to national donor file.Download
Mar 01, 2017150000DMS Expire AcquisitionDMS Large Format Expire Package Code 17X6. Mails nationally to re-enlist expired Legion members. Download
Feb 17, 2017300000DMS Expire AcquisitionDMS Large Format Expire Package Code 17X5. Mails nationally to re-enlist expired Legion members. Download
Jan 27, 201725000DMS Expire AcquisitionDMS Large Format Expire Package Code 17X3. Mails nationally to re-enlist expired Legion members. Download
Jan 27, 201725000DMS Expire AcquisitionDMS Large Format Expire Package Code 17X2. Mails nationally to re-enlist expired Legion members. Download
Jan 27, 201725000DMS Expire AcquisitionDMS Large Format Expire Package Code 17XZ. Mails nationally to re-enlist expired Legion members. Download
Jan 27, 201725000DMS Expire AcquisitionDMS Large Format Expire Package Code 17XY. Mails nationally to re-enlist expired Legion members. Download
Jan 27, 201725000DMS Expire AcquisitionDMS Large Format Expire Package Code 17XX. Mails nationally to re-enlist expired Legion members. Download
Jan 27, 2017100000DMS Expire Acquisition DMS Large Format Expire Package Code 17XW. Mails nationally to re-enlist expired Legion members.Download
Jan 27, 201725000DMS Expire Acquisition DMS Large Format Expire Package Code 17XV. Mails nationally to re-enlist expired Legion members. Download
Jan 27, 2017100000DMS Expire AcquistionDMS Large Format Expire Control Package Code 17XU. Mails nationally to re-enlist expired Legion members.Download
Jan 27, 2017475000DMS Expire AcquistionDMS Large Format Expire Package Codes 17XR, 17XS, 17XT, 17X1 and 17X4. Mails nationally to re-enlist expired Legion members.Download
Jan 27, 2017302900DMS Prospect AcquistionDMS Large Format Control Package Codes 1743, 1744 and 1745. Mails nationally to acquire new, never before DMS members.Download
Jan 13, 201725000DMS Prospect AcquisitionDMS Large Format Control Package Code 1738. Mails nationally to acquire new, never before DMS members.Download
Jan 13, 201725000DMS Prospect AcquisitionDMS Large Format Control Package Code 1737. Mails nationally to acquire new, never before DMS members. Download
Jan 13, 201725000DMS Prospect AcquistionDMS Member Card Control Package Code 1735. Mails nationally to acquire new, never before DMS members.Download
Jan 13, 201725000DMS Prospect AcquisitionDMS Member Card Prospect Control Package Code 1734. Mails nationally to acquire new, never before DMS members. Download
Jan 13, 201750000DMS Prospect AcquisitionDMS Member Card Control Package Codes 1732 and 1733. Mails nationally to acquire new, never before DMS members.Download
Jan 13, 201750000DMS Prospect AcquistionDMS Member Card Control Package Codes 1730 and 1731. Mails nationally to acquire new, never before DMS members.Download
Jan 13, 201725000DMS Prospect AcquistionDMS Large Format Control Package Code 1941. Mails nationally to acquire new, never before DMS members.Download
Jan 13, 201725000DMS Prospect AcquistionDMS Large Format Control Package Code 1940. Mails nationally to acquire new, never before DMS members.Download
Jan 13, 201725000DMS Prospect AcquistionDMS Large Format Control Package Code 1739. Mails nationally to acquire new, never before DMS members.Download
Jan 13, 20171225000DMS Prospect AcquistionDMS Large Format Control Package Codes 1727, 1728, 1729, 1736, 1742. Mails nationally to acquire new, never before DMS members. Download
Aug 15, 2016150000Fundraising Appeal to Dept 99 DMS MembersSummer Calendar Appeal - DMS Dept 99 Members. Mails nationally to DMS Dept 99 members.Download
Aug 03, 2016225000National Fundraising Donor Appeal12002 - Summer Calendar Appeal. Mails nationally to donors in the national fundraising program.Download
Jul 31, 2016150000Fundraising Appeal to Dept 99 DMS MembersOne Penny Survey Appeal - DMS Dept 99 Members. Mails nationally to DMS Dept 99 members.Download
Jul 15, 2016145200DMS Acquisition17XI Expire 13-14 Large Format Premium Choice Follow-up. Mails nationally to re-enlist expired Legion members.Download
Jul 15, 201698500Fundraising Appeal to Dept 99 DMS MembersLabel Package to DMS 99 Members. Mails nationally to DMS Dept 99 non-donors or lower performing donor segments.Download
Jul 15, 201642000Fundraising Appeal to Dept 99 DMS MembersStamp Package to DMS 99 Members. Mails nationally to DMS Dept 99 Donors.Download
Jul 13, 2016330000National Fundraising Donor Appeal12032 - One Penny Survey Appeal. Mails nationally to donors in the national fundraising program.Download
Jun 24, 201625000DMS Acquisition1711 6 x 11 AirMail Carrier Pick 3 Premium Choice. Mails nationally to acquire new members from rented lists. Download
Jun 24, 2016100000DMS Acquisition1710 Large Format 9 x 12 Kraft Carrier Premium Choice. Mails nationally to acquire new members from rented lists.Download
Jun 24, 201625000DMS Acquisition1708 Member Card Digital Self Mailer Premium Choice. Mail nationally to acquire new members from rented lists.Download
Jun 24, 201625000DMS Acquisition1707 Member Card Untipped General Premium. Mails nationally to acquire new members from rented lists.Download
Jun 24, 2016177000DMS Acquisiton1709 and 1717 Large Format 10 x 13 Kraft Carrier Premium Choice. Mails nationally to acquire new members from rented lists.Download
Jun 24, 201625000DMS Acquisition1714 6 x 11 Security Snap Pack Premium Choice. Mails nationally to acquire new members from rented lists. Download
Jun 24, 2016750000DMS Acquisition1701-1706, 1716 Member Card Premium Choice. Mails nationally to acquire new members from rented lists.Download
Jun 24, 201625000DMS Acquisition1715 Large Format 10 x 13 Gray Carrier Premium Choice. Mails nationally to acquire new members from rented lists.Download
Jun 24, 201625000DMS Acquisition1713 6 x 11 Kraft Carrier Premium Choice. Mails nationally to acquire new members from rented lists.Download
Jun 24, 201625000DMS Acquisition1712 6 x 11 AirMail Carrier Premium Choice. Mails nationally to acquire new members from rented lists. Download
Jun 22, 2016300000National Fundraising Donor Appeal11992 - Stamp Package. Mails nationally to donors in the national fundraising program.Download
Jun 17, 201625000DMS Acquisition17XH Expire 11-14 Member Card Premium Choice. Mails nationally to re-enlist expired Legion members.Download
Jun 17, 201625000DMS Acquisition17XG Expire 11-14 10 x 13 Large Format Gray Carrier Premium Choice. Mails nationally to re-enlist expired Legion members. Download
Jun 17, 201625000DMS Acquisition17XF Expire 11-14 6 x 11 Snap Pack Carrier Premium Choice. Mails nationally to re-enlist expired Legion Members. Download
Jun 17, 201625000DMS Acquisition17XE Expire 11-14 6 x 11 AirMail Carrier Premium Choice. Mails nationally to re-enlist expired Legion members. Download
Jun 17, 201625000DMS Acquisition17XD Expire 11-14 6 x 11 AirMail Carrier Pick 3 Premium Choice. Mails nationally to re-enlist expired Legion members. Download
Jun 17, 2016654700DMS Acquistion17XA 17XB 17XC 17XJ Expire 08 14 Large Format Premium Choice. Mails nationally to re-enlist expired Legion members. Download
Jun 01, 2016150000Fundraising Appeal to Dept 99 DMS MembersDMS Dept 99 - VJ Candle Appeal. Mails nationally to Dept. 99 DMS members.Download
Jun 01, 2016275000National Fundraising Donor Appeal11982 - VJ Candle Appeal. Mails nationally to donors on the national donor file.Download
May 13, 2016310000National Fundraising Donor Appeal11972 - Annual Fund Appeal. Mails nationally to the national donor file.Download
May 05, 2016434000Acquire Donors for National Donor File11932 - May Survey Acquisition Appeal. Mails nationally to acquire donors for the national fundraising program.Download
Apr 20, 2016325000National Fundraising Revenue Growth11952 - Spring Check Appeal. Mails nationally to the national headquarters donor file.Download
Apr 16, 2016150000Acquire New Non-member Donors and Revenue Growth11962 - Promissory Note Sweepstakes Appeal - Mails nationally to acquire and grow revenue from non-member donors.Download
Apr 04, 2016540000Acquire Donors for National Donor File11872 - Survey Acquisition Appeal - Mails nationally to acquire new donors for the national donor file.Download
Apr 04, 201625000To Acquire Donors for the National Donor File11872 - Acquisition Control Carrier Test - Mails nationally to acquire donors for the national donor file.Download
Mar 28, 2016400000Reminder to Revenue Growth Appeals11883 - Spring Card and Coaster Follow-up Appeal. Mails nationally to remind recipients of the spring card and coaster appeals to make a donation.Download
Mar 16, 2016140000Acquire New Non-member Donors and Revenue Growth11912 - Sweepstakes Appeal - Original Control - Mails nationally to acquire new non-member donors and to grow revenue from non-member donors.Download
Mar 13, 2016120000Revenue Growth from National Donors11882 - Coaster Appeal Test - The package mails nationally as a test against the All Occasion Card appeal to national donors and encumbered DMS members.Download
Mar 13, 2016313000National Fundraising Revenue Growth11882 Spring All Occasion Card Appeal. Mails nationally to the national donor file and encumbered DMS members.Download
Mar 07, 2016540000Acquire New National Fundraising Donors11862 - Large Format Survey Appeal - Mails nationally to acquire new national fundraising donors. Download
Mar 04, 20161900002016 DMS Expire Re-enlist Appeal16XP - 2016 DMS Expire Re-enlist Follow-up Appeal. Mails nationally to re-enlist expired Legion members.Download
Feb 26, 2016200000National Fundraising Donor and Acquisition Appeal11892 - National Fundraising Appeal - Sweepstakes Package 3 Phase - Mails nationally to national headquarters donor file and to acquire new donors for the file.Download
Feb 24, 20162000002016 DMS Prospect Acquisition1625 - 2016 DMS Large Format Back Test Appeal. Mails nationally to acquire new members.Download
Feb 24, 20161580002016 DMS Prospect Acquisition1629 1630 - 2016 DMS E3 Follow-up Multi Test. Mails nationally to acquire new members.Download
Feb 24, 201612110002016 DMS Prospect Appeal1623 - 2016 DMS Control Appeal Effort 3. Mails nationally to acquire new members.Download
Feb 19, 20168140002016 DMS Expire Reacquire16XL - 2016 DMS Expire Control Appeal. Mails nationally to re-enlist expired Legion members.Download
Feb 19, 2016150002016 DMS Solicitation - Expired Members16XR - 2016 DMS Coaster Appeal Test. Mails nationally to expired Legion members.Download
Feb 17, 2016320000National Fundraising Donor Appeal11852 - National Donor Fundraising Appeal - Rose Wreath Appeal - Mail nationally to national headquarters donor file.Download
Feb 08, 2016750000National Fundraising Acquisition Appeal11822 - National Fundraising Acquisition Appeal - Survey Appeal - Mails nationally to acquire new donors for the national headquarters donor file.Download
Feb 01, 2016400000National Fundraising Donor Appeal11843 - National Fundraising Donor Appeal - Mails nationally to national headquarters donors.Download
Jan 18, 2016372000National Fundraising Donor Appeal11842 - National Fundraising Donor Appeal - 2 Penny Survey - Mails nationally to national headquarters donor file.Download
Jan 04, 2016663000National Fundraising Donor Acquisition Appeal11812 - National Fundraising Donor Acquisition Appeal - Survey Appeal - Mails nationally to acquire donors for national headquarters.Download
Jan 04, 2016223000National Fundraising Donor Appeal11832 - National Fundraising - Note Pad Appeal - Mails nationally to national headquarters donors.Download
Dec 21, 2015255000National Fundraising Donor Appeal11802 - National Fundraising Supporter Card - Mails nationally to donors on the national fundraising file.Download
Nov 09, 201575000DMS Member Acquisition Appeal1622 - 2016 DMS Large Format Control Multis Appeal. This appeal mails nationally to rented lists to acquire new never before members.Download
Nov 06, 2015750000Acquire new non-member donors11722 - October / November Non-member Survey Acquisition Appeal - This appeal mails nationally to acquire new non-member donors.Download
Nov 02, 201525000DMS Expired Member Reactivation Appeal16XK - 2016 DMS Expire Reactivation Large Format BOS Carrier Test Appeal. This appeal mails nationally to expired member lists to reactivate their membership.Download
Nov 02, 201525000DMS Expired Member Reactivation Appeal16XJ - 2016 DMS Expire Reactivation Member Card Prem Choice Test Appeal. This appeal mails nationally to expired member lists to reactivate their membership.Download
Nov 02, 201520000DMS Expired Member Reactivation Appeal16XH/I - 2016 DMS Large Format Expire Reactivation - Call Test Appeal. This appeal mails nationally to expired member lists to reactivate their membership. In addition to the mailing piece these expired members will receive a pre-recorded or live call asking them to look for the package in the mail and to consider re-joining.Download
Nov 02, 2015430000DMS Expired Member Reactivation Appeal16XE - 2016 DMS Large Format Expire Reactivation Appeal. This appeal mails nationally to expired member lists to reactivate their membership.Download
Oct 26, 201525000DMS Member Acquisition Test Appeal1621 - 2016 DMS Large Format $30 Dues Test Appeal. This appeal mails nationally to rented lists to acquire new never before members.Download
Oct 26, 201525000DMS Member Acquisition Test Appeal1616 - 2016 DMS Member Card Watch Premium Test Appeal. This appeal mails nationally to rented lists to acquire new never before members.Download
Oct 26, 201525000DMS Member Acquisition Test Appeal1615 - 2016 DMS Member Card Prem Choice Test Appeal. This appeal mails nationally to rented lists to acquire new never before members.Download
Oct 26, 201565500DMS Member Acquisition Appeal1614 - 2016 DMS Member Card Knife Premium Appeal. This appeal mails nationally to rented lists to acquire new never before members.Download
Oct 26, 20151033000DMS Member Acquisition Appeal1612 - 2016 DMS Large Format Control Appeal. This appeal mails nationally to rented lists to acquire new never before members.Download
Oct 15, 2015150000Acquire and nurture non-member sweepstakes donorsOctober Sweepstakes Acquisition and Donor Appeal. This appeal mails nationally to acquire and nurture non-member sweepstakes donors.Download
Sep 28, 2015750000Acquire new non-member donors.11712 - September / October Survey Acquisition. Mails nationally to acquire new non-member donors.Download
Sep 15, 2015210000Acquire and nurture NMF sweepstakes donors11732 - September Sweepstakes Appeal - Mails nationally to acquire and nurture non-member sweepstakes donors.Download
Sep 14, 2015315000Non-member Donor Fundraising Appeal11692 - NMF Thanksgiving Check Appeal. This appeal mails nationally to non-member donors.Download
Sep 08, 201515000Acquire New Non-member Donors11672 - Non-member Donor Acquisition Questionnaire Test. This appeal mails nationally to acquire new non-member donors.Download
Sep 08, 2015670000Acquire New Non-member Donors11672 - Non-member Survey Donor Acquisition Appeal. This appeal mails nationally to acquire non-member donors.Download
Aug 31, 2015245000Non-member Donor Fundraising Appeal11642 - NMF Flag Cloth Appeal - Three Version of this letter mail nationally to non-member donors. Download
Aug 17, 2015185000Fundraising appeal to non-member donors11832 - Calendar NMF Reminder Appeal. This appeal mails nationally to non-member donors.Download
Aug 15, 2015190000Acquire develop NMF donors11682 - August Sweepstakes Appeal - Mails nationally to acquire and nurture non-member sweepstakes donors.Download
Aug 10, 2015850000Acquire Non-member Donors11662 - August Acquisition Survey Appeal. This appeal mails nationally to acquire new non-member donors.Download
Aug 03, 2015185000Non-member Donor Appeal11622 - 2016 Non-member Calendar Appeal. This appeal mails nationally to non-member donors.Download
Jul 22, 20152500DMS Expire Rejoin Test16XD - Expire Sweepstakes Test. This appeal mails nationally to expired members to attempt to reenlist them. It is a test appeal against the control.Download
Jul 16, 201525000DMS Test Appeal1607 - DMS Yes/No Test. This appeal mails nationally to rented acquisition lists to acquire new members. It is a test against the control.Download
Jul 15, 2015207000Non-member Donor Acquisition and Donor AppealJuly Sweepstakes Appeal - Mails nationally to non-member donors and to acquire new donors.Download
Jul 15, 201525000DMS Member Acquisition AppealLarge Format Test - 6x11 Kraft Carrier - This appeal is to test the size of the carrier against the Large Format Control. The package mails nationally to acquisition lists.Download
Jul 15, 20151000000DMS Member Acquisition Appeal and Expire Reenlist AppealLarge Format - Control Appeal for Expired Members and Acquisition Test Appeal. This appeal mails nationally to expired members in an effort to encourage them to re-join and to acquire new members from acquisition lists. Download
Jul 15, 201525000DMS Member Acquisition AppealMember Card Format Test - #14 Carrier - This appeal mails nationally to acquire new members from acquisition lists. It is a test against the Member Card control appeal.Download
Jul 15, 201525000DMS Member Acquisition AppealMember Card - Untipped Test. This appeal mails nationally to acquire new members from acquisition lists. It is a test appeal against the control.Download
Jul 15, 20151000000DMS Member Acquisition AppealDMS Member Card Control Appeal - This appeal mails nationally to acquire new members from acquisition lists.Download
Jul 15, 201525000DMS Acquire New Members1610 - Member Card V2 Test. This appeal mails nationally to acquire new members from acquisition lists. It is a test appeal against the control.Download
Jul 15, 201525000Acquire DMS Member Appeal1609 - DMS $6 Wish Voucher Test. This appeal mails nationally to acquire new members from acquisition lists. It is a test appeal against the control.Download
Jul 15, 201525000DMS Acquisition Appeal1608 - DMS Survey Test. This appeal mails nationally to acquire new members from acquisition lists. It is a test appeal against the control.Download
Jul 13, 2015250000Non-member Donor Appeal11622 - Non-member Donor Penny Survey Appeal. Mails nationally to non-member donors.Download
Jul 01, 20152100000Renewal of American Legion Members for 2016Notice goes to all applicable members for the 2016 membership year. This version shows a burst requesting the member to supply an email address, as we do not have one on record at the National HQ. Those who do have an email on file will not have a burst requesting it. Member dues vary upon post/department affiliationDownload
Jun 26, 2015240000Non-member Donor Appeal11582 - Non-member Stamp Appeal. Mails nationally to non-member donorsDownload
Jun 15, 2015200000Non-member Donor and Acquisition AppealDownload
Jun 01, 2015195000Non-member Donor Appeal11572 - VJ Candle Appeal. Mails nationally to non-member donors. Download
May 25, 2015105000Acquire Non-member Donors11603 - Non-member Donor Survey Acquisition Appeal. This appeal mails nationally.Download
May 15, 2015170000Non-member Donor Acquisition and Donor Appeal11592/3 - May Sweepstakes Appeal. Mails nationally to non-member donors and to acquire the same.Download
May 12, 2015240000Non-member Donor Appeal11582 - Stamp Appeal TS. Mails nationally to non-member donors.Download
May 11, 2015215000Non-member Donor Appeal11562 - Non-member Donor Annual Fund Appeal. Mails nationally to non-member donors.Download
May 11, 2015625000Acquire non-member donors11523/11602 - May Non-member Donor Acquisition Survey Appeal. This appeal mails nationally.Download
Apr 20, 2015240000Non-member Donor Appeal11502 - Spring Check Appeal. Mails nationally to non-member donors.Download
Apr 10, 201525000Non-member Donor AppealPersonal Note Test. Mails nationally to non-member donors.Download
Apr 08, 201550000Non-member Donor AppealSweepstakes Appeal. Mails nationally to non-member donors.Download
Apr 06, 2015500000Non-member Donor Acquisition11522 - Large Format Acquisition Control. Mails nationally to acquire non-member donors. Download
Mar 31, 2015240000Non-member Donor Appeal11502 - Spring Check Appeal - Mails nationally to non-member donors.Download
Mar 24, 2015150000Dept 99 DMS Fundraising AppealDMS Spring Card Reminder - Mails nationally to DMS members who are listed in Dept 99.Download
Mar 24, 2015170000Non-member Donor AppealSpring Card Reminder - Mails nationally to non-member donors.Download
Mar 16, 201535000Non-member Donor Appeal11543 - Sweepstakes Appeal - Mails nationally to non-member donors.Download
Mar 13, 2015354000Direct Renewal #5 2015Notice goes to all members who have not yet renewed for the 2015 membership year. This version shows a burst requesting the member to supply an email address, as we do not have one on record at the National HQ. Those who do have an email on file will not have a burst requesting it. Member dues vary upon post/department affiliation.Download
Mar 09, 2015200000Non-member Donor and Acquisition AppealSweepstakes Appeal. Mails nationally to non-member donors and to acquire non-member donors.Download
Mar 09, 2015475000Non-member Donor Acquisition11512 - Large format Acquisition Control. Mails nationally to acquire non-member donors.Download
Mar 09, 201515000Non-member Donor Acquisition11513 - Questionnaire Acquisition Test - Mails nationally to acquire non-member donors. Download
Mar 09, 2015300000Spring Cards in the 3 Card AppealsSpring Card ArtDownload
Mar 09, 2015110000Non-member Donor Fundraising Appeal11462 - Spring Card Appeal - Mails nationally to non-member donors.Download
Mar 09, 201510000Non-member Donor Appeal11462 - Spring Card Appeal - Previous Donors - Mails nationally to non-member donors.Download
Mar 09, 2015150000Dept 99 DMS Fundraising Appeal11462 - Spring Card Appeal - Mails nationally to DMS Dept 99 members.Download
Feb 17, 2015165000PUFL Member $500 Travel Savings PackageThis package is sent to current members asking them to join the Paid Up For Life Program. The package is formatted very similarly to our DMS branch of service packages using the member’s branch of service throughout the package in the text, the outer envelope, the certificate, and the address labels. The package also contains a benefits sheet, letter, Q&A sheet about the Paid Up For Life program, and a flyer explaining the $500 Travel Savings Certificate from GOV Vacation Rewards (member discount provider) premium in addition to the $100 discount if paid in full. The outer envelope is white.Download
Feb 17, 2015925000Expire BOS $30/$25 Control PackageThis control package is mailed to newly expired members (within the last 2 years) with a $30 membership offer and mailed to expired members who have expired 3+ years ago with a $25 membership offer. The premium is a branch of service knife, and the outer envelope is cream-colored . It contains a letter, certificate, address label sheet, benefits sheet, and a flyer explaining the premium in detail. The expired member’s branch of service is highlighted in the text in various places and used on the address labels, the certificate, and the outer envelope. In the event the expired member’s branch of service isn't known, The American Legion emblem is used in its place.Download
Feb 17, 2015950000Prospect Blue Star Bubble OE Control PackageThis control package sent to prospective members contains a letter, benefits sheet, certificate, address label sheet, a Q&A sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a branch of service knife. The package also contains a flyer that explains the premium in detail.Download
Feb 17, 201550000Prospect/Expire Combo Test PackageThis test package sent to prospective members and expired members contains all the usual pieces of the control package including a letter, certificate, address labels sheet, and benefits sheet. This package contains a $25 membership offer for prospects and a $30 membership offer for expires. The outer envelope is cream-colored. The premium is a branch of service knife, and the package includes a flyer describing the knife in detail. This test package combines the printing of the prospect and expire control packages into one stream saving on printing costs. All the specific text to prospects and expires is done by variable printing. Download
Feb 17, 201525000Prospect Petition TestThis test package sent to prospective members contains a letter, benefits sheet, certificate, address labels sheet, Q&A sheet, and a petition for members to sign and return to The American Legion. The letter explains the poor treatment of veterans at VA hospitals and asks the recipient of the package to sign a petition to demand better treatment of veterans at these facilities and to ask that changes be made to the system to accurately and efficiently care for our veterans. The American Legion will send the petition to the recipient’s US Representative and Senators on their behalf. In addition to signing the petition, the package asks the recipient to join The American Legion to help us continue to fight for veteran issues in Washington. This package contains a $25 membership offer and uses a brown outer envelope. The premium is a branch of service knife. Download
Feb 16, 2015200000Non-member Acquisition and Donor Mailing1149 - February Sweepstakes Appeal - Mails nationally to non-member donors and to acquire new non-member donors.Download
Feb 16, 2015195000Non-member Donor Fundrasing Appeal11442 - Rose Wreath Appeal - 6x9 Control - Mails nationally to non-member donors.Download
Feb 16, 201515000Non-member Donor Fundraising Appeal11442 - Rose Wreath Appeal #10 Test - Mails nationally to non-member donors.Download
Feb 05, 2015500000Non-member donor acquisition1143 - February Acquisition Appeal - Survey. Mails nationally to acquire non-member donors.Download
Feb 02, 2015185000Non-member Donor Fundraising Appeal11423 - 2 Penny Survey Follow-up Appeal. Mails nationally to non-member donors.Download
Jan 30, 2015170002014 Donor Statement and Appeal11472 - 2014 Statement Mailing - Mails nationally to mid level and higher donors from 2014.Download
Jan 19, 2015265000Non-member Donor Appeal11422 - Penny Survey Appeal - Mails nationally to non-member donors.Download
Jan 12, 2015200000Non-member Acquisition and Donor DevelopementJanuary Sweepstakes Appeal - Mails nationally to non-member donors and non-member sweepstakes responders.Download
Jan 05, 2015500000Non-member donor acquisition1140 - January Acquisition Survey. Mails nationally to acquire non-member donors.Download
Jan 05, 2015175000Non-member Donor Appeal11412 - Note Pad Appeal - Mails nationally to non-member donors.Download
Dec 23, 2014194186Non-member Donor Appeal11392 - Supporter Card Appeal - Mails nationally to non-member donors.Download
Nov 03, 2014774944Expire Blue Star $30/$25 Control PackageThis control package is mailed to newly expired members (within the last 2 years) with a $30 membership offer and mailed to expired members who have expired 3+ years ago with a $25 membership offer. The premium is an American Legion watch, and the outer envelope is Kraft-colored and textured to feel like a package with bubble wrap protecting the inside contents . It contains a certificate, an address label sheet, a benefits summary, and a flyer explaining the premium in detail. The expired member’s branch of service is highlighted in the text in various places and used on the address labels and the certificate. In the event the expired member’s branch of service isn’t known, The American Legion emblem is used in its place.Download
Nov 03, 201450000Prospect Geo-Targeting Test Package This test package sent to prospective members contains a letter, a certificate, an address label sheet, a newsletter about The American Legion answering frequently asked questions and explaining how we serve veterans and America. It calls out the recipient’s state and cities within their state multiple times explaining what The American Legion has done specifically in their state to help veterans and their communities. The two states that will be used in this test package are Texas and Florida. Specific zip codes within these two states will be used due to the fact that these areas are high in veteran population and have shown to be a hot spot of activity on our microsite, www.thelegionserves.org (which is a part of our Digital Marketing Campaign). Digital ads using the same formatting and messaging as the direct mail package will be placed on the internet in the same zip codes chosen to further direct attention to The American Legion and the direct mail pieces. This package contains a $25 membership offer and uses a Kraft-colored outer envelope. The premium is an American Legion branch of service T-shirt. There will be another test package that is identical to this one with an American Legion watch as a premium. This will test the effectiveness of the branch of service T-shirt versus our control premium of an American Legion watch. The total number of packages mailing in this test cell will be 50,000. Download
Nov 03, 201450000Prospect/Expire Double Card Test PackageThis test package sent to prospective members and expired members contains a short letter, benefits sheet, and a plastic piece with a pop-out card showing the toll-free number to join/ask about benefits of membership. The plastic piece gives the envelope bulk and entices people to open the package. This package contains a $25 membership offer for prospects and a $30 membership offer for expires. It uses a small, gray-colored outer envelope. The premium is an American Legion watch. Download
Nov 03, 2014925000Prospect Blue Star Control PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is an American Legion watch. The package also contains a flyer that explains the premium in detail.Download
Oct 27, 2014146000Non-member Donor Appeal11352 - Ornament Appeal - Mails nationally to non-member donors.Download
Oct 06, 201492500Non-member Donor Appeal11322 - Stamp Appeal #2 - Signature Test - Mails nationally to non-member donors.Download
Oct 06, 201492500Non-member Donor Appeal11322 - Stamp Appeal #2 - Signature Control - Mails nationally to non-member donors. Download
Sep 15, 201410000Non-member Donor Test11312 - Dollar Bill Test Appeal - Test against Thanksgiving Check. Mails nationally to non-member donors.Download
Sep 15, 2014210000Non-member Donor Appeal11312 - Thanksgiving Check Appeal - Mails nationally to non-member donors.Download
Sep 01, 2014500000Non-member Donor Acquisition11282 - September Acquisition Control - Mails nationally to acquire non-member donors.Download
Aug 25, 2014100000Acquire Non-member DonorsAugust Sweepstakes Acquisition. Mails nationally to acquire new non-member donors.Download
Aug 25, 201449000Non-member Donor Appeal11333 - August Sweepstakes Appeal - Mails nationally to non-member donors.Download
Aug 25, 201410000Non-member Donor Appeal11252 - Flag Cloth - Previous Responder Version - Mails nationally to non-member donor file.Download
Aug 25, 201425000Non-member Donor Appeal11252 - Flag Cloth - Known Veteran Version - Mails nationally to non-member donor file.Download
Aug 25, 2014125000Non-member Donor Appeal11252 - Flag Cloth Appeal Standard Version - Mails nationally to non-member donors.Download
Aug 04, 2014140000Non-member Donor Appeal11192 - Calendar #1 Appeal - Mails nationally to non-member donors.Download
Aug 04, 201425000Non-member Donor Acquisition11272 - August Acquisition Survey Question Test - VA - Mails nationally to acquire non-member donors.Download
Aug 04, 201450000Non-member Donor Acquisition11272 - August Acquisition - 2 Penny Back Test - Mails nationally to acquire non-member donors.Download
Aug 04, 201425000Non-member Donor Acquisition11072 - August Acquisition Carrier Test - Mails nationally to acquire non-member donors. Yellow carrier v Orange carrierDownload
Aug 04, 2014400000Non-member Donor Acquisition11272 - August Acquisition Control Appeal. Mails nationally to acquire non-member donors.Download
Jul 14, 2014185000Non-member Donor Appeal11182 - One Penny Survey Appeal. Mails nationally to non-member donors.Download
Jul 14, 2014117000Non-member Donor Sweepstakes Appeal11232/11233 July Donor Sweepstakes Appeal. Mails nationally to non-member donors.Download
Jul 03, 201425000Prospect Recruitment Test PackageThis test package sent to prospective members contains a certificate, a benefits sheet, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The outer envelope is white explaining that documents enclosed are awaiting the recipients confirmation as their status as a military veteran. The letter is written as if The American Legion is recruiting military veterans to join the organization. The premium is a Branch of Service knife. The package also contains a flyer that explains the premium in detail. Download
Jul 03, 201425000Prospect Blue Star Bubble OE Expire Brochure Test PackageThis test package sent to prospective members contains a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a Branch of Service knife. The package also contains a flyer that explains the premium in detail. This package uses the benefits sheet from the Expire Control package instead of the benefits sheet usually used in our Prospect Blue Star Control. If the response rate is the same or higher than our response rate for the Prospect Blue Star Control, we will use the same benefits sheet for both expires and prospect controls saving us money in the printing process. Download
Jul 03, 201425000Prospect Blue Star Bubble OE BOS Knife and Keychain Flashlight Premium Test PackageThis test package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a Branch of Service knife as well as a keychain flashlight. The package also contains a flyer that explains the premium in detail. Download
Jul 03, 201425000Prospect Blue Star Bubble OE BOS Knife and BOS Patch Premium Test PackageThis test package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a Branch of Service knife as well as a Branch of Service embroidered patch. The package also contains a flyer that explains the premium in detail. Download
Jul 03, 2014150000PUFL Member $100 Discount & Flag Package This package is sent to current members asking them to join the Paid Up For Life Program. The package is formatted very similarly to our DMS branch of service packages using the member’s branch of service throughout the package in the text, the outer envelope, the certificate, and the address labels. The package also contains a benefits sheet, a question and answer sheet about the Paid Up For Life program, and a flyer explaining the $100 discount if paid in full and offers a nylon 3x5 embroidered flag as a premium.Download
Jul 03, 20141190343Expire Branch of Service $30/$25 Control PackageThis control package is mailed to newly expired members (within the last 2 years) with a $30 membership offer and mailed to expired members who have expired 3+ years ago with a $25 membership offer. The premium is a branch of service knife and the outer envelope is cream-colored. It contains a certificate, an address label sheet, a benefits summary, and a flyer explaining the premium in detail. The expired member’s branch of service is highlighted this in the text in various places and used on the address labels, the certificate, and the outer envelope. In the event the expired member’s branch of service isn’t known, The American Legion emblem is used in its place.Download
Jul 03, 2014984102Prospect Blue Star Bubble OE Control PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a Branch of Service knife. The package also contains a flyer that explains the premium in detail.Download
Jun 24, 2014180000Non-member Donor Appeal11152 - Summer Stamp Appeal (Tom Shepard). Mails nationally to non-member donors.Download
Jun 23, 2014122000Non-member Donor Sweepstakes Appeal11222/11224 June Sweepstakes Appeal. Mails nationally to non-member donors.Download
Jun 11, 2014265000Test appeal to Member Legion DonorsMember Test - VA Urgent Gram Appeal. Mails nationally to member donors and non-donors.Download
Jun 11, 2014126000Non-member Donor Appeal11262 - Urgent Gram Appeal. Mails Nationally to Non-member donors.Download
Jun 02, 201410000Non-member Donor Appeal11142 - VJ Candle Appeal - Past Responders. Mails nationally to non-member donors.Download
Jun 02, 2014115000Non-member Donor Appeal11142 - VJ Candle Appeal. Mails nationally to non-member donors.Download
May 13, 2014140000Non-member Donor Appeal11132 - Annual Fund Appeal. Mails nationally to non-member donors.Download
May 13, 201411000Non-member Donor Appeal11132 - Annual Fund Appeal - Past Responders. Mails nationally to non-member donors.Download
Apr 21, 201420000Non-member Donor Appeal11122 - BP Personal Note Appeal Test Carrier. Mails nationally to non-member donors.Download
Apr 21, 2014100000Non-member Donor Appeal11122 - BP Personal Note Appeal. Mails nationally to non-member donors.Download
Apr 15, 2014150000Fundraising Appeal to DMS Dept 99 MembersDMS Spring Card Follow-up. Fundraising appeal to DMS members residing in Dept. 99. Mails nationally.Download
Apr 04, 2014470435Non-member Donor Acquisition11162 - April Acquisition - Control - Mails nationally to acquire non-member donors.Download
Mar 31, 2014163000Non-member Donor Appeal11082 - Spring Check Appeal. Mails nationally to non-member donors.Download
Mar 17, 201415000Non-member Donor Appeal11172 - Sweepstakes Test to Non-member Donors. Mails nationally.Download
Mar 10, 2014150000Fundraising appeal to DMS 99 MembersDMS Spring All Occasion Card Appeal. Mails nationally to DMS 99 members.Download
Mar 10, 201410000Non-member Donor Appeal11072 - Spring All Occasion Cards Donor Appeal Lot2. Mails nationally to non-member donors.Download
Mar 10, 201480000Non-member Donor Appeal11072 - Spring All Occasion Cards Donor Appeal Lot1. Mails nationally to non-member donors.Download
Mar 10, 2014464500Non-member Donor Acquisition11092 - March Acquisition - Control - Mails nationally to acquire non-member donors.Download
Mar 07, 201485000Non-member Donor Acquisition11172 - Sweepstakes Test - Acquisition. Mails nationally to acquire non-member donors.Download
Feb 25, 201443000Non-member Donor Acquisition11054 - February Acquisition Double Label. Mails nationally to acquire non-member donors.Download
Feb 21, 201412500PUFL Expired Member $50 Discount and Jacket Package (14PD)This package is sent to 2013 expired members asking them to join the Paid Up For Life Program and become an active member again. The package is formatted very similarly to our DMS branch of service packages using the member’s branch of service throughout the package in the text, the outer envelope, the certificate, and the address labels. The package also contains a benefits sheet, a question and answer sheet about the Paid Up For Life program, and a flyer explaining the $50 discount and free Paid Up For Life fleece jacket if paid in full and the Paid Up For Life challenge coin premium.Download
Feb 21, 201425000PUFL Member $50 Discount and Jacket Package (14PB)This package is sent to current members asking them to join the Paid Up For Life Program. The package is formatted very similarly to our DMS branch of service packages using the member’s branch of service throughout the package in the text, the outer envelope, the certificate, and the address labels. The package also contains a benefits sheet, a question and answer sheet about the Paid Up For Life program, and a flyer explaining the $50 discount and free Paid Up For Life fleece jacket if paid in full and the Paid Up For Life challenge coin premium.Download
Feb 21, 201412500PUFL Expired Member $100 Discount Package (14PC)This package is sent to 2013 expired members asking them to join the Paid Up For Life Program and become an active member again. The package is formatted very similarly to our DMS branch of service packages using the member’s branch of service throughout the package in the text, the outer envelope, the certificate, and the address labels. The package also contains a benefits sheet, a question and answer sheet about the Paid Up For Life program, and a flyer explaining the $100 discount if paid in full and the Paid Up For Life challenge coin premium.Download
Feb 21, 201425000PUFL Member $100 Discount Package (14PA)This package is sent to current members asking them to join the Paid Up For Life Program. The package is formatted very similarly to our DMS branch of service packages using the member’s branch of service throughout the package in the text, the outer envelope, the certificate, and the address labels. The package also contains a benefits sheet, a question and answer sheet about the Paid Up For Life program, and a flyer explaining the $100 discount if paid in full and the Paid Up For Life challenge coin premium.Download
Feb 19, 201425056DMS Prospect Revised Vets Only Test Package (1413)This test package for prospective members contains a legal-brief style benefits update. The package focuses on a search for veterans to become members of The American Legion. The outer envelope is tan and textured to feel as if something is being protected on the inside. The outer envelope has a cut-out window that allows the letter to show through to the outside of the package. This package was used as a test in a previous mailing but has been revised with minor changes such as a stamp that the contents are ‘time sensitive” on the outer envelope asking recipients to respond within 10 days. The premium is a branch of service knife, and the offer is a $25 membership.Download
Feb 19, 20141300224DMS Expire Branch of Service $30/$25 Control Package (14XG, 14XH, 14XI, 14XJ)This control package is mailed to newly expired members (within the last 2 years) with a $30 membership offer and mailed to expired members who have expired 3+ years ago with a $25 membership offer. The premium is a branch of service knife and the outer envelope is cream-colored. It contains a certificate, an address label sheet, a benefits summary, and a flyer explaining the premium in detail. The expired member’s branch of service is highlighted this in the text in various places and used on the address labels, the certificate, and the outer envelope. In the event the expired member’s branch of service isn’t known, The American Legion emblem is used in its place.Download
Feb 19, 2014525112DMS Prospect Blue Star Bubble OE Control Package (1411/1412)This control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a Branch of Service knife. The package also contains a flyer that explains the premium in detail.Download
Feb 17, 2014110000Non-member Donor11062 Rose Appeal Memorial Day Donor. Mails nationally to non-member donors.Download
Feb 04, 201410000Non-member Donor Acquisition11052 - February Acquisition Rose Appeal Memorial Day Test. Mails nationally to acquire non-member donors.Download
Feb 04, 201410000Non-member Donor Acquisition11052 - February Acquisition Rose Appeal Generic Test. Mails nationally to acquire non-member donors.Download
Feb 04, 2014135000Non-member Donor Acquisition11052 - Large Format Survey Label Prayer Card Retest. Mails nationally to acquire non-member donors.Download
Feb 04, 201410000Non-member Donor Acquisition11052 - February Acquisition - Large Format Survey Label Survey Question Test. Mails nationally to acquire non-member donors.Download
Feb 04, 2014300000Non-member Donor Acquisition11052 - February Non-member Donor Acquisition - Label Survey Control. Mails nationally to non-member donor prospects.Download
Feb 03, 201492000Non-member Donor Appeal11033 Survey Follow-up Donor. Mails nationally to non-member donors.Download
Jan 20, 201410000Non-member Donor Appeal11032 - Survey Appeal Large Format Test. Mails to non-member donors nationally.Download
Jan 20, 201410000Non-member Donor Appeal11032 - Survey Appeal Carrier Test. Mails to non-member donors nationally.Download
Jan 20, 2014130000Non-member Donor Appeal11032 - Survey Appeal - Mails to non-member donors nationally.Download
Jan 16, 2014500001457 Prospect Under-represented Accomplishments and I am TAL Test PackageThis test package sent to prospective African American and women members contains a letter from Billy Johnson highlighting why The American Legion is important to all veterans including active duty. The package also contains a small flyer displaying three current members and quotes them on why they are a member. The back side of the flyer explains the benefits of membership and the branch of service knife premium. The back of the letter explains how The American Legion has accomplished important goals and offers membership for $25. The outer envelope is white and a standard #10 size. Download
Jan 16, 2014500001456 Prospect Under-represented FAQ and Accomplishments Test PackageThis test package sent to prospective African American and women members contains a letter from Billy Johnson highlighting why The American Legion is important to all veterans including active duty. The package also contains a small flyer explaining the benefits of The American Legion, how we have helped through OCW and other programs, and explaining the branch of service knife premium. The back of the letter answers frequently asked questions about The American Legion and offers membership for $25. The outer envelope is white and a standard #10 size. Download
Jan 06, 2014110000Non-member Donor Appeal11022 - Note Pad Appeal. Mails nationally to active non-member donors.Download
Jan 06, 201410000Non-member Donor Acquisition11012 - January Acquisition - Mid Sized Survey Label Appeal Test. Mails nationally to acquire non-member donors.Download
Jan 06, 201410000Non-member Donor Acquisition Test11012 - January Acquisition Survey Label RWB Carrier w Ret Add Test. Mails nationally to acquire non-member donors.Download
Jan 06, 201410000Non-member Donor Acquisition Test11012 - January Acquisition Survey Label Midsized Carrier RWB Blind Test. Mails nationally to acquire non-member donors.Download
Jan 06, 201415000Non-member Donor Acquisition11012 - January Acquistion Lrg Format Survey / Label with Pin Test. Mails nationally to non-member donor prospects.Download
Jan 06, 201415000Non-member Donor Acquisition11012 - January Acquisition Test - Lrg Format Survey / Label with Flag. Mails nationally to non-member donor prospects.Download
Jan 06, 201410000Non-member Donor Acquisition11012 - Note Pad Non-member Donor Acquisition Test. Mails nationally to non-member donor prospects.Download
Jan 06, 2014620000Non-member Acquisition11012 - January Acquisition Appeal - Label Survey Control - Mails nationally to non-member prospects.Download
Dec 23, 2013104000Non-member Donor Appeal11002 - Supporter Card Appeal - Mails nationally to non-member donors.Download
Dec 23, 20136000Non-member Donor Appeal11002 - Supporter Card Previous Responders Appeal. Mails nationally to Non-member donors who have previously responded to this appeal.Download
Dec 09, 201316000Non-member Donor Appeal10972 - Year End Appeal w/o Coin. All donors who gave cumulative gifts of 50 - 99.99 in 2013. Mails nationally.Download
Dec 09, 20132300Non-member Donor Appeal10972 - Year End High Dollar Coin Appeal. Mails to Non-member donors who have given $100 or more in the past 12 months. Mails nationally. Download
Nov 25, 201310000Non-member donor test appealLapel Pin Test Appeal to Non-member donors. This appeal mails nationally.Download
Nov 25, 201310000Test Appeal to DMS members in Dept 99Lapel Pin Test Appeal to DMS members/donors in Dept 99. This appeal mails nationally.Download
Nov 25, 201363000Fundraising Appeal to DMS members residing in Dept 99Calendar Reminder Appeal to DMS Member in Dept 99. This appeal mails nationally.Download
Nov 25, 201390000Non-member Donor AppealNon-member Calendar Reminder Appeal. This appeal mails nationally.Download
Nov 11, 2013100000Donor mailing to active non-member donorsCalendar Appeal to non-member donors. This appeal mails nationally.Download
Nov 11, 201373000DMS Dept 99 Fundraising Appeal to DMS Dept 99 membersDMS Dept 99 Calendar Appeal to DMS members in Dept 99. Mails nationally to DMS member residing in the administrative Dept 99.Download
Nov 04, 2013878462DMS Expire Blue Star Bubble OE $25 Control PackageThis control package is mailed to expired members who have expired 3+ years ago with a $25 membership offer. The premium is an American Legion wristwatch. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It contains a certificate, an address label sheet, a benefits summary, and a question and answer sheet about The American Legion. The package also contains a flyer explaining the American Legion wristwatch in detail. In the event that we knew the expired member’s branch of service, we highlighted this in the text in various places and used the branch of service on the address labels and the certificate.Download
Nov 04, 2013321652DMS Expire Blue Star Bubble OE $30 Control PackageThis control package is mailed to newly expired members (within the last 2 years) with a $30 membership offer. The premium is an American Legion wristwatch. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It contains a certificate, an address label sheet, a benefits summary, and a question and answer sheet about The American Legion. The package also contains a flyer explaining the American Legion wristwatch in detail. In the event that we knew the expired member’s branch of service, we highlighted this in the text in various places and used the branch of service on the address labels and the certificate.Download
Nov 04, 201325057DMS Prospect Upgraded Benefits Test PackageThis format test package will be sent to prospective members and is intended to emphasize when you join The American Legion, you essentially upgrade your benefits as a veteran. The package consists of an official postal delivery outer envelope, a letter with attached provisional card, a 4-page booklet explaining a summary of “upgraded” benefits of The American Legion, a certificate of gratitude, a flyer explaining the American Legion wristwatch (premium), and the acceptance certificate with reply envelope. The offer is a $25 membership offer.Download
Nov 04, 2013625114DMS Prospect Bubble OE Control Package/Control Test PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is an American Legion wristwatch. The package also contains a flyer that explains the premium in detail. A subset of 25,000 was used a control test against all other test packages in this mailing.Download
Oct 28, 2013205000Non-member Donor Appeal10952 / 10982 Holiday Check Appeal. Mails Nationally to Non-member donors, lapsed donors and $0 responders.Download
Oct 21, 201327340DMS Under-represented Prospect Hispanic #10 Test PackageThis test package sent to prospective Hispanic members contains a letter from Angel Juarez highlighting why The American Legion is important to Hispanic veterans specifically. The package also contains a small flyer explaining the benefits of The American Legion, how we have helped through OCW and other programs, and explaining the branch of service knife premium. The outer envelope is white with a window opening and is a regular #10 sized envelope.Download
Oct 21, 201327340DMS Under-represented Prospect Hispanic 9x12 Test PackageThis test package sent to prospective Hispanic members contains a letter from Angel Juarez highlighting why The American Legion is important to Hispanic veterans specifically. The package also contains a page explaining the benefits of The American Legion, how we have helped through OCW and other programs, and explaining the branch of service knife premium. Another page in the package explains the four pillars of service giving the recipient more information about The American Legion and contains a photo of a Hispanic member and their testimony of why they are a member. A certificate is also included. The outer envelope is Kraft-colored and measures 9x12. Download
Oct 21, 201389597DMS Under-represented Prospect African American #10 Test PackageThis test package sent to prospective African American members contains a letter from Billy Johnson highlighting why The American Legion is important to African American veterans specifically. The package also contains a small flyer explaining the benefits of The American Legion, how we have helped through OCW and other programs, and explaining the branch of service knife premium. The outer envelope is white with a window opening and is a regular #10 sized envelope.Download
Oct 21, 201389598DMS Under-represented Prospect African American 9x12 Test PackageThis test package sent to prospective African American members contains a letter from Billy Johnson highlighting why The American Legion is important to African American veterans specifically. The package also contains a page explaining the benefits of The American Legion, how we have helped through OCW and other programs, and explaining the branch of service knife premium. Another page in the package explains the four pillars of service giving the recipient more information about The American Legion and contains a photo of an African American member and their testimony of why they are a member. A certificate is also included. The outer envelope is Kraft-colored and measures 9x12. Download
Oct 21, 201384227DMS Under-represented Prospect Women's #10 Test PackageThis test package sent to prospective women members contains a letter from Denise Rohan highlighting why The American Legion is important to female veterans specifically. The package also contains small flyer explaining the benefits of The American Legion, how we have helped through OCW and other programs, and explaining the tote bag premium. The outer envelope is white with a window opening and is a regular #10 sized envelope.Download
Oct 21, 201384228DMS Under-represented Prospect Women's 9x12 Test PackageThis test package sent to prospective women members contains a letter from Denise Rohan highlighting why The American Legion is important to female veterans specifically. The package also contains a page explaining the benefits of The American Legion, how we have helped through OCW and other programs, and explaining the tote bag premium. Another page in the package explains the four pillars of service giving the recipient more information about The American Legion and contains a photo of a female member and her testimony of why she is a member. A certificate is also included. The outer envelope is Kraft-colored and measures 9x12. Download
Oct 07, 201387000Non-member Donor AppealNon-member Donor Ornament Appeal - Mails nationally to non-member donorsDownload
Sep 16, 2013125000Non-member Donor Appeal10932 - Non-member Holiday Stamp Appeal. Mails nationally to non-member donors.Download
Aug 26, 20135000Non-member Donor Appeal10912 - Non-member donor Flag Cloth Appeal. Mails nationally to non-member donors who have previously responded to this appeal.Download
Aug 26, 2013103000Non-member Donor Appeal10912 - Non-member Donor Flag Cloth Appeal. Mails to non-member donors nationally. Download
Aug 14, 201325000DMS Prospect Enrollment Test PackageThis test package sent to prospective members urges recipients to enroll now to receive 15 months of benefits for the price of 12. (Those who join in September will receive 3 months of 2013 and all of 2014 for the price of $25.) This package contains a veterans guide to Legion benefits, an enrollment form with a copy, as well as a $25 membership offer. The tan-colored outer envelope has a cut out window displaying the contents underneath. The premium is a branch of service knife. The package also contains a flyer that explains the premium in detail. Download
Aug 14, 20131027005DMS Expire BOS $25 Control PackageThis control package to expired members offers many free items based on the expired member's branch of service. This includes a specific branch of service certificate, window cling, and an address label sheet. This package offers a branch of service knife as a premium. The outer envelope is ivory/cream in color. The membership is a $25 offer to less recently expired members (3 years or more). If the branch of service is not know for a particular expired member, a generic version will be sent using The American Legion emblem instead of the branch of service seal. Download
Aug 14, 2013336662DMS Expire BOS $30 Control PackageThis control package to expired members offers many free items based on the expired member's branch of service. This includes a specific branch of service certificate, window cling, and an address label sheet. This package offers a branch of service knife as a premium. The outer envelope is ivory/cream in color. The membership is a $30 offer to the most recently expired members (within 2 years). If the branch of service is not know for a particular expired member, a generic version will be sent using The American Legion emblem instead of the branch of service seal. Download
Aug 14, 201325000DMS Prospect Blue Star Bubble OE BOS Hat Test PackageThis test package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a branch of service hat. The package also contains a flyer that explains the premium in detail. Download
Aug 14, 201350000DMS Prospect Blue Star Bubble OE $30/$35 Test PackageThis test package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $30 membership offer or a $35 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a branch of service knife. The package also contains a flyer that explains the premium in detail. This will test the difference in response to a $25 offer versus a $30 and $35 offer. 25,000 prospective members will receive an offer for $30, and 25,000 prospective members will receive an offer for $35. This will be compared to our control test of 25,000 receiving a $25 offer. Download
Aug 14, 2013550000DMS Prospect Blue Star Bubble OE Control PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a branch of service knife. The package also contains a flyer that explains the premium in detail. The Prospect Control Test Package is identical to the Prospect Control Package. A quantity of 25,000 is used in the Control Test Package to do an equal comparison of all of the prospect test packages. The Prospect Blue Star Bubble OE Card Text Test Package is also identical to the Prospect Control Package with the exception of the text on the temporary membership card. A quantity of 25,000 will be used to test the alternate text on the temporary card.Download
Aug 12, 201323000Non-member Donor AcquisitionNon-member Donor Acquisition Label Survey w/Prayer Card Appeal. Mails nationally to acquire new non-member donors.Download
Aug 12, 201325000Non-member Donor AcquisitionNon-member Donor Acquisition Double Label Appeal. Mails nationally to acquire new non-member donors.Download
Aug 05, 2013125000Non-member Donor CampaignNon-member Donor Calendar Appeal #1 - Mails nationally to non-member donors.Download
Jul 30, 2013250Non-member Email Donor Appeal TestEmail Test - Non-member Donor Appeal. This is a test appeal to approximately 250 donors who have given us their email addresses.Download
Jul 29, 201350000Non-member Donor Acquisition AppealNon-member donor Acquisition Label Survey Medium Carrier Test. Mails nationally to acquire new non-member donors.Download
Jul 29, 201350000Non-member Donor AcquisitionNon-member Donor Acquisition Labe Survey Large Carrier Test. Mails nationally to acquire new non-member donors.Download
Jul 29, 201366000Non-member Donor AcquisitionNon-member Acquisition Double Label Appeal - Mail nationally to acquire new non-member donors.Download
Jul 29, 2013106000Non-member Donor AcquisitionNon-member Donor Acquisition Label Survey Control - Mails nationally to acquire new non-member donors.Download
Jul 15, 201310000Non-member Donor AppealNon-member Donor Penny Survey Test Appeal. Mails nationally to non-member donors.Download
Jul 15, 2013143000Non-member Donor AppealNon-member Donor Penny Survey Control Appeal - Mails Nationally to Non-member Donors.Download
Jun 24, 20138000Non-member Donor Appeal Test10882 - Tom Shepard Stamp Appeal Test - Mails nationally to non-member donors.Download
Jun 24, 2013123000Non-member Donor Appeal10882 - Chris Bain Stamp Appeal - Mails nationally to non-member donors.Download
Jun 03, 20138000Non-member Donor Appeal10852 - VJ Candle Appeal. Mails nationally to all VJ Candle appeal previous responders.Download
Jun 03, 201382000Non-member Donor Appeal10852 - VJ Candle Appeal. Mails to all active non-member donors nationally.Download
May 13, 20137500Non-member Donor Appeal10842 - Annual Fund Appeal Window Envelope Back Test. Mails nationally to non-member donors.Download
May 13, 201318000Non-member Donor Appeal10842 - Annual Fund Appeal CF Envelope to Previous Responders. Mails nationally to non-member donors.Download
May 13, 2013100000Non-member Donor Appeal10842 - Annual Fund Appeal CF Envelope. Mails nationally to non-member donors.Download
May 10, 2013230000DMS Fundraising AppealDMS All Occasion Card Reminder. Mails natioanlly to Dept 99 DMS members.Download
Apr 29, 201343000Non-member Donor Acquisition Appeal10784 - Double Label Acquisition Appeal. Mails nationally to acquire non-member donors.Download
Apr 22, 201380000Non-member Donor Appeal10812 - Memorial Day Wall of Honor Appeal. Mails nationally to non-member donors.Download
Apr 15, 201361000Non-member Donor Acquisition Appeal10783 - Label Survey w/Prayer Card Acquisition Appeal. Mails nationally to acquire non-member donors.Download
Apr 01, 201310000Non-member Donor Acquisition Appeal10782 - Pocket Change Acquisition Test. Mails nationally to acquire non-member donors.Download
Apr 01, 201310000Non-member Donor Acquisition Appeal10782 - Label Survey Large Format Acquisition Test. Mails nationally to acquire non-member donors.Download
Apr 01, 201310000Non-member Donor Acquisition Appeal10782 - Memorial Day Wall of Honor Acquisition Test. Mails nationally to acquire non-member donors.Download
Apr 01, 201310000Non-member Donor Acquisition10782 - Paper Survey with Foil Labels Acquisition Test. Mails nationally to acquire non-member donors.Download
Apr 01, 2013318000Non-member Donor Acquisition10782 - Label Survey Acquistion Appeal. Mails nationally to acquire non-member donors.Download
Apr 01, 2013109000Non-member Donor Acquisition10832 - Spring Check Appeal to Warm Names for Non-member Donor Acquistion. Mails Nationally.Download
Apr 01, 2013150000Non-member Donor Appeal10792 - Spring Check Appeal to Non-member Donors. Mails Nationally.Download
Mar 25, 201325000DMS Donor Acquisition / Development DMS New Donor Spring Card Test - 4/color Card TreatmentDownload
Mar 25, 2013200000Acquire / Develop DMS members into DonorsNew DMS Member Fundraising Appeal - Spring CardsDownload
Mar 18, 201380000Acquire New Non-member Donors10772 - Acquisition Survey w Prayer Card - to Rented Lists for Non-member Donor Acquisition. Mails Nationally.Download
Mar 15, 2013100Non-member Donor Acquisition AppealNeighbor to Neighbor Fulfillment Kit - Acquisition Test Appeal. Mails nationally to acquire non-member donors.Download
Mar 11, 201370000Non-member Donor Appeal10762 - Donor Spring Cards - to active Non-member Donors. Mails Nationally.Download
Mar 11, 201350000Acquire New Non-member Donors10773 - Acquisition Survey - to Rented Lists for Non-member Donor Acquisition. Mails Nationally.Download
Mar 04, 201350000Acquire New Non-member Donors10772 - Acquisition Check Retest - to Rented Lists for Non-member Donor Acquisition. Mails Nationally.
Mar 04, 201368000Acquire New Non-member Donors10772 - Acquisition Label Control - to Rented Lists for Non-member Donor Acquisition. Mails Nationally.Download
Mar 04, 201350000Acquire Non-member Donors10772 - Acquisition Survey w Foil Labels Retest - to Rented Lists for Non-member Donor Acquisition. Mails Nationally.Download
Mar 04, 2013300000Acquire New Non-member Donors10773 - Acquisition Survey - to Rented Lists for Non-member Donor Acquisition. Mails Nationally.Download
Feb 18, 201385000Non-member Donor and Reactivation Appeal10753 - Survey Confirmation Appeal - to Non-member Donors and Non-member Lapsed Donors - Mails Nationally.Download
Feb 04, 2013136000Non-member Donor and Reactivation Appeal10752 - Survey Appeal - to Non-member Donors and Non-member Lapsed Donors - Mails Nationally.Download
Feb 01, 2013525000Expire BOS $25 Control PackageThis control package to expired members offers many free items based on the expired member's branch of service. This includes a specific branch of service certificate, window cling, and an address label sheet. This package offers a branch of service knife as a premium. The outer envelope is ivory/cream in color. The membership is a $25 offer to less recently expired members (3 years or more).Download
Feb 01, 2013135000Expire BOS $30 Control PackageThis control package to expired members offers many free items based on the expired member's branch of service. This includes a specific branch of service certificate, window cling, and an address label sheet. This package offers a branch of service knife as a premium. The outer envelope is ivory/cream in color. The membership is a $30 offer to the most recently expired members (within 2 years).Download
Feb 01, 2013440000Expire Blue Star Bubble OE $30/$25 Control PackageThis control package is mailed to newly expired members (within the last 2 years) with a $30 membership offer. The control package is mailed to expired members who have expired 3+ years ago with a $25 membership offer. Both have a branch of service knife as a premium. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It contains a certificate, an address label sheet, a benefits summary, and a question and answer sheet about The American Legion. The package also contains a flyer explaining the branch of service knife in detail.Download
Jan 31, 2013550000Prospect Blue Star Bubble OE Control PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is an American Legion watch. The package also contains a flyer that explains the premium in detail.Download
Jan 21, 201391000Acquisition of New Non-member Donors10713 - Acquisition Survey w Prayer Card - to Rented Lists for Non-member Donor Acquisition. Mails Nationally.Download
Jan 21, 201357000Non-member Donor Appeal10742 - Statement Appeal - to Non-member Donors - Mails NationallyDownload
Jan 07, 201310000Acquisition of New Non-member Donor Names10712 - Acquisition Certificate Nickel Test Appeal to Rented Names for Non-member Donor Acquisition. Mails Nationally.Download
Jan 07, 201310000Acquisition of New Non-member Donor Names10712 - Acquisition Wall of Honor Test Appeal to Rented Lists for Non-member Donor Acquisition. Mails Nationally.Download
Jan 07, 201310000Acquisition of New Non-member Donors10712 - Acquisition Volunteer Test Appeal to Rented Names for Non-membe Acquisition. Mails Nationally.Download
Jan 07, 20135000Acquisition of New Non-member Donor Names10712 - Acquisition Pledge of Allegiance w Labels Test - to Rented Names for Non-member Donor Acquisition. Mails Nationally.
Jan 07, 20135000Acquisition of New Non-member Donors10712 - Acquisition Pledge of Allegiance Test - to Rented Names for Non-member Donor Acquisition. Mails Nationally
Jan 07, 20135000Acquisition of New Non-member Donors10712 - Acquisition Gift Card Test - to Rented Lists for Non-member Donor Acquisition. Mails Nationally.
Jan 07, 201310000Acquisition of Non-member Donors10712 - Acquisition Survey Closed Face Env Test - to Rented Lists for Non-member Donor Acquisition. Mails Nationally.Download
Jan 07, 201310000Non-member Donor Acquisition Appeal10712 - Acquisition Survey Bounce Back Card Test - to Rented Lists for Non-member Donor Acquisition. Mails Nationally.Download
Jan 07, 201320000Non-member Donor Acquisition Appeal10712 - Acquisiton Foil Label Test Appeal - to Rented Names for Non-member Donor Acquisition. Mails Nationally.Download
Jan 07, 201315000Acquisition of new Non-member Donor Names10712 - Acquisition Double Label Control Appeal - to Rented Names for Donor Acquisition - Mails NationallyDownload
Jan 07, 2013430000Acquire New Non-member Donor Names10712 - Acquisition Survey Control Appeal - to Rented Lists for donor acquisition - Mails Nationally.Download
Jan 07, 201320000Non-member Donor Appeal10812 - Telemarketing Lift Test in conjunction with Nickel Certificate Appeal - to Non-member Donors - This is a national appeal.
Jan 07, 20132500Non-member donor appeal10732 - Nickel Certificate Patriot's Circle Appeal - Lot 2 - Mails NationallyDownload
Jan 07, 201378000Non-Member Donor Appeal10732 - Non-member donor Nickel Certificate Appeal - Mails NationallyDownload
Dec 28, 201215000Non-member Donor AppealSupporter Card - Non-Member Donor Appeal Test - Paper Card. This appeal mails nationally.Download
Dec 28, 201276000Non-member Donor AppealSupporter Card - Non-Member Donor Appeal to all donors who have not previously responded to the 2012 Supporter Card Appeal. This appeal mails nationally.Download
Dec 28, 201212000Non-member Donor AppealSupporter Card - Non-Member Donor Appeal to all donors who previously responded to the 2012 Supporter Card Appeal. This appeal mails nationally.Download
Dec 10, 201214000Non-member Donor AppealYear end High $ Appeal to non-member donors. This appeal mails nationally.Download
Dec 10, 20122000Non-member Donor AppealYear end High $ Coin Appeal to non-member donors. This appeal mails nationally.Download
Nov 26, 2012130000DMS Dept 99 Donor Activation AppealDMS Calendar Follow-up Appeal - Mails to all DMS Dept 99 members who received and did not respond to the Calendar Appeal. Mails nationally.Download
Nov 26, 201210000Non-member Donor AppealCalendar Follow-up Appeal Test. Mails to a test segment of the non-member donors who did not respond to the Calendar Appeal. Mails nationally.Download
Nov 26, 201294000Non-member Donor AppealCalendar Follow-up Appeal - Follow-up appeal to the Calendar Appeal. Mails to all non-member donors who did not respond to the Calendar Appeal. Mails nationally.Download
Nov 12, 2012125000Non-member Donor AppealCalendar Appeal - Mails to active non-member donors nationally.Download
Nov 02, 201225145DMS Expire House H Army Specific Test PackageThis test package is sent to expired members who are Army veterans. The package is focused on displaying what The American Legion does for veterans. It also explains the benefits of membership. The Army theme is carried throughout the package with a specific certificate, camouflaged outer envelope, Army knife as a premium, and black and gold used on every page. The membership is a $30 offer. There are no address labels in this package, but there is a tipped on temporary membership card. The content is displayed on an oversized self mailer without the use of individual sheets.Download
Nov 02, 201225145DMS Prospect House H Vietnam Specific Test Package This test package is sent to prospective members who are Vietnam era veterans (we are purchasing a list specifically with Vietnam era veteran names). The package is focused on displaying what The American Legion does for veterans and specifically for Vietnam era veterans. It also explains the benefits of membership. The Vietnam theme is carried throughout the package with a copy of the Commemoration of the 50th Anniversary of the Vietnam War (certificate), a gray outer envelope with the 50th Anniversary of the Vietnam War seal, a branch of service knife as a premium, and Vietnam War specific graphics. The membership is a $25 offer. There are no address labels in this package, but there is a tipped on temporary membership card. The content is displayed on an oversized self mailer without the use of individual sheets. Download
Nov 02, 201250290DMS Prospect House H Format/Affluent Test PackageThis test package is sent to prospective members from our control list as well as to a specific subset of affluent names from a test list. The package contains many of the same elements as the Blue Star Control Package: temporary membership card, certificate of appreciation, Q&A on The American Legion, member discounts, and specifically calls out how The American Legion benefits veterans. The outer envelope is Kraft-colored with The American Legion emblem on the outside. The premium is a branch of service knife, and the offer is a $25 membership. There are no address labels in this package. The content is displayed on an oversized self mailer without the use of individual sheets. Download
Nov 02, 201225145DMS Expire Blue Star Bubble OE w/ Board Calendar Test PackageThis test package for expired members contains all the same content as the Expire Blue Star Bubble OE $30 Control package and includes a board calendar for the 2013 year. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It has a watch/pen/pad set as a premium and a $30 membership offer.Download
Nov 02, 201225145DMS Expire Blue Star Bubble OE Control Test PackageThis package for expired members is the Expire Blue Star Bubble OE $30 Control package. We have sectioned out 25,000 to use as a control against all the other expire test packages in this mailing. The package is identical to the Expire Blue Star Bubble OE $30 Control package . The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It has a watch/pen/pad set as a premium and a $30 membership offer.Download
Nov 02, 2012450825DMS Expire Blue Star Bubble OE $25 Control PackageThis control package is sent to expired members who have expired 3+ years ago. It has a watch/pen/pad set as a premium. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It contains a certificate, an address label sheet, a benefits summary, and a question and answer sheet about The American Legion. The offer is for a $25 membership.Download
Nov 02, 2012169465DMS Expire Blue Star Bubble OE $30 Control PackageThis control package mailed to newly expired members (within the last 2 years) has a watch/pen/pad set as a premium. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It contains a certificate, an address label sheet, a benefits summary, and a question and answer sheet about The American Legion. The offer is for a $30 membership.Download
Nov 02, 201225146DMS Prospect Blue Star Bubble OE w/ Board Calendar Test PackageThis test package for prospective members contains all the same content as the Blue Star Bubble OE Control package and includes a board calendar for the 2013 year. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It has a branch of service pin as a premium and a $25 membership offer.Download
Nov 02, 201225146DMS Prospect Blue Star Bubble OE Control Test PackageThis package for prospective members is the Blue Star Bubble OE Control package. We have sectioned out 25,000 to use as a control against all the other prospect test packages in this mailing. The package is identical to the Prospect Blue Star Bubble OE Control package . The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It has a branch of service pin as a premium and a $25 membership offer.Download
Nov 02, 20121975146DMS Prospect Blue Star Bubble OE Control PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a branch of service pin.Download
Oct 29, 201285000Non-member Donor AppealThanksgiving Check Appeal - Mails to non-member active donors nationally.Download
Oct 15, 201280000Non-member Donor AppealChristmas Ornament Appeal - Mails to non-member donors - 10,000 will receive a test of the same appeal with an alternative outer envelope. Mails nationally.Download
Oct 15, 201280000Non-member Donor AppealChristmas Ornament Appeal - Mails to non-member donors - 10,000 will receive a test of the same appeal with an alternative outer envelope. Mails nationally.Download
Oct 15, 2012160000DMS Dept 99 Donor Activation AppealDMS Dept 99 Calendar Appeal - Mails to first year members and members who remain in Dept 99 and have renewed less than two times. Mails nationally.Download
Oct 01, 201230000Non-member Donor AppealVeterans Day Flag Appeal to High to Mid-Level Non Member Donors, Mails NationallyDownload
Sep 17, 2012152000Non-member Donor Appeal10592 - One Penny Survey Appeal to Non-member active and recent lapsed donors. Mails nationwide.Download
Sep 14, 20121729760DMS Prospect Blue Star Bubble OE Control PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a branch of service lapel pin.Download
Sep 14, 201250144DMS Expire House Test Package This test package for expired members contains all the same content as the Expire Blue Star Control Package except it omits the use of a temporary membership card and address labels. The premium used is an American Legion watch, and the offer is a $30 membership. The content is displayed on an oversized self mailer without the use of individual sheets. The reply envelope and slip are tipped on to the inside of the mailer.Download
Sep 14, 201220145DMS Expire BOS with Watch Test Package This test package to expired members contains all the same pieces as the Expire BOS Control Package with the $30 membership offer except this package offers a premium of an American Legion watch instead of no premium offer. The outer envelope is ivory/cream in color.Download
Sep 14, 201220145DMS Expire Blue Star Bubble OE with BOS Knife Test Package This test package to expired members contains all the same pieces as the Expire Blue Star Bubble OE Control Package with the $30 membership offer except this package uses a branch of service knife as a premium instead of an American Legion watch. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. Download
Sep 14, 201220145DMS Expire BOS without Notepad Test Package This test package to expired members contains all the same pieces as the Expire BOS Control Package with the $30 membership offer except this package omits the use of the notepad as a free item and still contains no premium offer. The outer envelope is ivory/cream in color.Download
Sep 14, 2012341431DMS Expire Blue Star Bubble OE $25 with Watch Control Package This control package is sent to expired members who have expired 3+ years ago without a known branch of service. It has an American Legion watch as a premium. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It contains a certificate, an address label sheet, a benefits summary, and a question and answer sheet about The American Legion. The offer is for a $25 membership.Download
Sep 14, 201245403DMS Expire Blue Star Bubble OE $30 with Watch Control Package This control package mailed to newly expired members (within the last 2 years without a known branch of service) has an American Legion watch as a premium. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It contains a certificate, an address label sheet, a benefits summary, and a question and answer sheet about The American Legion. The offer is for a $30 membership.Download
Sep 14, 201220145DMS Expire BOS Control Test Package This package for expired members is the Expire BOS $30 Control package. We have sectioned out 25,000 to use as a control against all the other prospect test packages in this mailing. The package is identical to the Expire BOS $30 Control package . The outer envelope is ivory/cream in color. The membership is a $30 offer to the most recently expired members (within 2 years).Download
Sep 14, 2012399335DMS Expire BOS $25 Control Package This test package to expired members offers many free items based on the expired member's branch of service. This includes a specific branch of service certificate, window cling, and a patriotic notepad and address label sheet. This package does not offer a premium. The outer envelope is ivory/cream in color. The membership is a $25 offer to less recently expired members (3 years or more).Download
Sep 14, 201297787DMS Expire BOS $30 Control Package This control package to expired members offers many free items based on the expired member's branch of service. This includes a specific branch of service certificate, window cling, and a patriotic notepad and address label sheet. This package does not offer a premium. The outer envelope is ivory/cream in color. The membership is a $30 offer to the most recently expired members (within 2 years).Download
Sep 14, 201250144DMS Prospect House Test Package This test package for prospective members contains all the same content as the Prospect Blue Star Control Package except it omits the use of a temporary membership card and address labels. The premium used is a branch of service lapel pin, and the offer is a $25 membership. The content is displayed on an oversized self mailer without the use of individual sheets. The reply envelope and slip are tipped on to the inside of the mailer.Download
Sep 14, 201225145DMS Prospect Modified Vets Only Test Package This test package for prospective members contains a legal-brief style benefits update. The package focuses on a search for veterans to become members of The American Legion. The outer envelope is Kraft with a cut-out window that allows the letter to show through to the outside of the package. This package was used as a test in the last mailing. The package is the same except the outer envelope contains the outline of the recipient’s state, and the certificate is a different format (similar to the certificate used in the Membership Kit Test Package in our last mailing). The premium is a branch of service lapel pin and the offer is a $25 membership.Download
Sep 14, 201225145DMS Prospect BOS Expire Format Test Package This test package to prospective members offers many free items based on the recipient’s branch of service. This includes a specific branch of service certificate, window cling, and a patriotic notepad and address label sheet. This package does not offer a premium. The outer envelope is ivory/cream in color. The membership is a $25 offer. This package has a card and information in reference to Customer/Member Service Representatives at the Legion. Download
Sep 14, 201225145DMS Prospect Blue Star Bubble OE Sideload with Cling and Pad Test Package This test package for prospective members contains all the same pieces as the Prospect Blue Star Control Package except it includes a patriotic window cling and notepad as free items as well as the branch of service lapel pin as a premium. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents, and the envelope is a side-load instead of a zip strip like the control package. The offer is a $25 membership.Download
Sep 14, 201225145DMS Prospect Blue Star Bubble OE with BOS Knife and Flyer Test Package This test package for prospective members contains all the same pieces as the Prospect Blue Star Control Package except it uses a branch of service knife as a premium instead of the branch of service lapel pin. It also includes a flyer describing the knife in detail with photos. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The offer is a $25 membership.Download
Sep 14, 201225145DMS Prospect Blue Star Bubble OE with BOS Keychain Test PackageThis test package for prospective members contains all the same pieces as the Prospect Blue Star Control Package except it uses a branch of service pewter keychain as a premium instead of the branch of service lapel pin. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The offer is a $25 membership.Download
Sep 14, 201225145DMS Prospect Blue Star Bubble OE Control Test PackageThis package for prospective members is the Blue Star Bubble OE Control package. We have sectioned out 25,000 to use as a control against all the other prospect test packages in this mailing. The package is identical to the Prospect Blue Star Bubble OE Control package . The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. It has a branch of service lapel pin as a premium and a $25 membership offer.Download
Sep 03, 2012100000Non-member Donor AppealFall Holiday Card Appeal. Mails to active donors Nationally.Download
Aug 22, 2012750000DMS Prospect B1 Control PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The outer envelope is Kraft-colored, and the premium is a branch of service lapel pin.Download
Aug 20, 2012150000Non-member Donor Acquisition Appeal ControlNon-member Donor Acquisition Appeal - Control Label/Survey Package - Mails NationallyDownload
Aug 20, 201250000Non-member Donor Acquisition Appeal TestLabel Survey Control Package with Flag Back End Premium Offer Test - Mails NationallyDownload
Aug 13, 20125000Non-member Donor AppealNon-Member Donor Flag Cloth Appeal - to previous responders of this appeal - mails nationally. Download
Aug 13, 20122385Non-member Donor AppealNon-Member Donor Flag Cloth Appeal - to high $ active non-member donors nationally. Download
Aug 13, 201289000Non-member Donor AppealNon-Member Donor Flag Cloth Appeal - to active non-member donors nationally.Download
Aug 10, 2012750000DMS Prospect B1 Control PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The outer envelope is Kraft-colored, and the premium is a branch of service lapel pin.Download
Aug 02, 201225000DMS Expire Post Card Mailing 2This test mailing to expired members includes a post card with a watch/pen/pad set as a premium and the option to join online with a personalized URL and a QR code. It is the second post card to mail after the first post card and an email.Download
Aug 02, 201225000DMS Prospect Post Card Mailing 2This test mailing to prospective members includes a post card with a branch of service lapel pin as a premium and the option to join online with a personalized URL and a QR code. It is the second post card to mail after the first post card and an email.Download
Jul 30, 201210000Non-member Donor AppealNon-member Donor Calander Test Appeal - Mails NationallyDownload
Jul 30, 2012122000Non-member Donor AppealNon-member Donor - Supporter Card Annual Fund Appeal - Mails NationallyDownload
Jul 16, 201288000Non-member Donor AppealJuly Survey with a Flag Backend Premium - Mails Nationally to all Active Donors on the Non-member Donor File.Download
Jul 05, 201225000DMS Expire Post Card Mailing 1This test mailing to expired members includes a post card with a watch/pen/pad set as a premium and the option to join online with a personalized URL and a QR code. It will be followed by an email and a second post card.Download
Jul 05, 201225000DMS Prospect Post Card Mailing 1This test mailing to prospective members includes a post card with a branch of service lapel pin as a premium and the option to join online with a personalized URL and a QR code. It will be followed by an email and a second post card.Download
Jun 30, 201267000Non-member Donor Appeal $0 activationNon-member Donor Acquisition - $0 Donor Activation Check Package - Mails Nationally.Download
Jun 25, 201297000Non-member Donor AppealNon-member Donor Appeal - CB Stamp Pkg - Control - mails to active non-member donors nationally. Download
Jun 24, 201210000Non-member Donor Appeal TestNon-member Donor Appeal. CB Stamp Pkg with prayer card test. Mails to non-member donors nationally.Download
Jun 22, 2012850000DMS Expire Control Package for Oldest Expires (3+ years) This control package is sent to expired members who have expired 3+ years ago. It has a watch/pen/pad set as a premium and a gray outer envelope. It contains a certificate, an address label sheet, a benefits summary, and a question and answer sheet about The American Legion. The offer is for a $25 membership.Download
Jun 22, 201250000DMS Prospect B3 w/o Label Sheet Test PackageThis test package sent to prospective members contains all the same pieces as the Prospect B1 Control package except it excludes the address label sheet. The outer envelope is Kraft-colored, and the offer is for a $25 membership. The premium is a branch of service lapel pin.Download
Jun 22, 20121000000DMS Prospect B1 Control PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The outer envelope is Kraft-colored, and the premium is a branch of service lapel pin.Download
Jun 22, 20122600000DMS Prospect Blue Star Control PackageThis control package sent to prospective members contains a benefits summary, a certificate, an address label sheet, a question and answer sheet about The American Legion and a $25 membership offer. The outer envelope is gray, and the premium is a branch of service lapel pin.Download
Jun 21, 201225000DMS Prospect DHL Test PackageThis test package sent to prospective members has a DHL outer envelope to create the sense that the package was sent with high importance. It contains a certificate, a benefits summary, an address label sheet, and a question and answer sheet about The American Legion. The premium is a branch of service lapel pin, and it contains a $25 membership offer.Download
Jun 15, 201225000DMS Prospect Blue Star Control TestThis package for prospective members is the Blue Star Control package. We have sectioned out 25,000 to use as a control against all the other prospect test packages in this mailing. The package is identical to the Prospect Blue Star Control package and has a gray outer envelope. It has a branch of service lapel pin as a premium and a $25 membership offer.Download
Jun 15, 201225000DMS Expire Test Package (Branch of Service)This test package to expired members offers many free items based on the expired member's branch of service. This includes a specific branch of service certificate, window cling, and a patriotic notepad and address label sheet. This package does not offer a premium. The outer envelope is ivory/cream in color. The membership is a $30 offer.Download
Jun 15, 201225000DMS Prospect Test Package (Vets Only)This test package for prospective members contains a legal-brief style benefits update. The package focuses on a search for veterans to become members of The American Legion. The outer envelope is Kraft with a cut-out window that allows the letter to show through to the outside of the package. The premium is a branch of service lapel pin and the offer is a $25 membership.Download
Jun 15, 201225000DMS Prospect Lift Letter Test PackageThis test package for prospective members contains all the pieces from the Prospect Blue Star Control package but also includes a small pride-focused letter that is attached to the main letter. The outer envelope is gray. The premium is a branch of service lapel pin and the offer is a $25 membership.Download
Jun 15, 201225000DMS Prospect Control Test (w/o Label Sheet)This test package to prospective members contains all the same items as the Prospect Blue Star Control package except it excludes the address label sheet. This will be testing whether or not the label sheet entices prospective members to join. The outer envelope is gray. The premium is a branch of service lapel pin and the offer is a $25 membership.Download
Jun 15, 201225000DMS Prospect Test Package (Membership Kit)This test package for prospective members has a blue outer envelope with the look of time sensitive material enclosed. The focus of the package is the benefits you receive from becoming a member. The premium is a branch of service lapel pin and the offer is a $25 membership. An address label sheet and a certificate is included. Download
Jun 15, 201225000DMS Prospect Test Package with Bubble Outer EnvelopeThis test package to prospective members contains all the same pieces as the Prospect Blue Star Control package but uses a different outer envelope. The Kraft-colored outer envelope is textured to feel like a package with bubble wrap protecting the inside contents. The premium is a branch of service lapel pin and the offer is for a $25 membership.Download
Jun 15, 201225000DMS Expire Test Package with Branch of Service Lapel Pin as PremiumThis test package to expired members contains all the same pieces as the Expire Blue Star Control with the $30 membership offer except this package offers a branch of service lapel pin instead of a the watch/pen/pad set. The outer envelope is gray.Download
Jun 15, 201225000DMS Expire Test Package with Watch as PremiumThis test package to expired members contains all the same pieces as the Expire Blue Star Control with the $30 membership offer except this package offers a watch with The American Legion emblem instead of a the watch/pen/pad set. The outer envelope is gray.Download
Jun 15, 201225000DMS Expire Control Test PackageThis package for expired members is the Expire Blue Star Control package with a $30 membership offer. We have sectioned out 25,000 to use as a control against all the other expire test packages in this mailing. The package is identical to the Expire Blue Star Control package and has a gray outer envelope. The premium is a watch/pen/pad set.Download
Jun 15, 201295000DMS Expire Blue Star Control Package for Newest ExpiresThis control package mailed to newly expired members (within the last 2 years) has a watch/pen/pad set as a premium and a gray outer envelope. It contains a certificate, an address label sheet, a benefits summary, and a question and answer sheet about The American Legion. The offer is for a $30 membership.Download
Jun 15, 201225000DMS Prospect Blue Star with Branch of Service Knife as Premium Test PackageThis test package for prospective members contains all the same pieces as the Prospect Blue Star Control package except it uses a branch of service knife as a premium instead of the branch of service lapel pin. The outer envelope is gray, and the offer is a $25 membership.Download
Jun 15, 201225000DMS Prospect Blue Star Control with Flag as Premium TestThis test package for prospective members contains all the same pieces as the Prospect Blue Star Control package except it uses a 3 x 5 poly-cotton American flag as a premium instead of the branch of service lapel pin. The outer envelope is gray, and the offer is a $25 membership.Download
Jun 04, 201225000New DMS Member Test AppealDMS Member Donor Acquisition Test Appeal. Mails Nationally.Download
Jun 04, 20125000Non-member Donor AppealDonor VJ Candle Appeal to Non-member donors who have previously responded to this package in 2011. Mails Nationally.Download
Jun 04, 201279000Non-member Donor AppealDonor VJ Candle Appeal to Non-member donors. Mails Nationally.Download
May 21, 20122500Non-member Donor Appeal (Mid-Level)Non-member Mid-Level Donor Appeal - Mails Nationally to all donors who have already donated $50 - $100 plusDownload
May 15, 2012150000Acquire DMS Member DonorsSpring Card Reminder Appeal to new 1st yer DMS members - Mails NationallyDownload
May 07, 201210000Non-member Donor Acquisition Appeal TestMay Acquisition Survey Pen Test - National non-member donor acquisition.Download
Apr 30, 201237000Non-member Donor Acquisition AppealMay Acquisition Double Label Control - National non-member donor acquisition.Download
Apr 30, 2012111000Non-Member New Donor Appeal - Test $0 ConversionNon-Member Donor Check Appeal Test - New Donor Appeal and Test $0 Conversion AppealDownload
Apr 30, 201285000Non-member Donor AppealDonor Spring Card Follow-up Appeal to Non-member donors. Mails Nationally.Download
Apr 24, 201210000Non-member Donor Acquisition Appeal TestApril Acquisition Survey/Label 6x9 Test - National non-member donor acquisition.Download
Apr 24, 2012189000Non-member Donor Acquisition Appeal (including Legion expires)May Acquisition Survey/Label Control - National non-member donor acquisition.Download
Apr 14, 20125000Non-member Donor Acquisition Appeal TestApril Acquisition Flag 3D Test - National non-member donor acquisition.Download
Apr 09, 201210000Non-member Donor Acquisition Appeal TestApril Acquisition Survey/Label 6x9 Test $15 - National non-member donor acquisition.Download
Apr 09, 201210000Non-member Donor Acquisition Appeal TestApril Acquisition 6x9 Survey/Label Test with Cards - National non-member donor acquisition.Download
Apr 09, 201210000Non-member Donor Acquisition Appeal TestApril Acquisition Survey/Label Control6x9 Certificate Test - National non-member donor acquisition.Download
Apr 09, 201236000Non-member Donor Appeal $0 activationApril Acquisition Double Label Control - National non-member donor acquisition.Download
Apr 09, 2012430000Non-member Donor Acquisition AppealApril Acquisition Survey/Label Control - National non-member donor acquisition. 10,000 with reply stampDownload
Apr 09, 2012160000Acquire DMS Member DonorsSpring Card Appeal to new 1st year DMS members. Mails Nationally.Download
Apr 09, 2012102000Non-member Donor AppealDonor Spring Card Appeal to Non-member donors. Mails Nationally.Download
Apr 01, 2012200000Test Telefundraising Campaign to Nonmember DonorsNonmember Telemarketing Test - Performed by The Heritage Company (DBA American Veterans Publications)
Mar 19, 201242000Non-member Donor AppealDonor Memory Photo Appeal to Non-member donors (non-branded). Mails Nationally.Download
Mar 19, 201242000Non-member Donor AppealDonor Memory Photo Appeal to Non-member donors (branded). Mails Nationally.Download
Mar 12, 2012302000Non-member Donor Acquisition AppealMarch Acquisition Survey/Label Control - National non-member donor acquisition.Download
Feb 28, 2012410000Non-member Donor Acquisition AppealFebruary Acquisition Survey/Label Control Appeal - National non-member donor acquisition.Download
Feb 28, 201212500Non-member Donor Appeal $0 activationFebruary Acquisition Double Label Control Appeal - National non-member donor acquisition.Download
Feb 27, 201210000Non-member Donor Acquisition Appeal TestFebruary Acquisition Survey/Label 1 Penny - National non-member donor acquisition.Download
Feb 27, 201210000Non-member Donor Acquisition Appeal TestFebruary Acquisition Survey/Label Short Survey Test - National non-member donor acquisition.Download
Feb 27, 201210000Non-member Donor Acquisition AppealFebruary Acquisition Survey/Label Online survey Test - National non-member donor acquisition.Download
Feb 27, 201210000Non-member Donor Acquisition Appeal TestFebruary Acquisition Survey/Label BEP Flag Test - National non-member donor acquisition.Download
Feb 27, 201210000Non-member Donor Acquisition Appeal TestFebruary Acquisition Survey/Label new survey Test - National non-member donor acquisition.
Feb 27, 201210000Non-member Donor Acquisition AppealFebruary Acquisition Survey/Label Foil Label Test - National non-member donor acquisition.Download
Feb 27, 201210000Non-member Donor Acquisition AppealFebruary Acquisition Survey/Label Note Pad Test - National non-member donor acquisition.Download
Feb 27, 201279000Non-member Donor AppealDonor Survey Confirmation Appeal to Non-member donors. Mails Nationally.Download
Feb 13, 2012255000Non-member Donor Acquisition AppealFebruary Acquisition Survey/Label Control Appeal - To acquire non-member donors.Download
Feb 13, 2012116000Non-member Donor AppealDonor Survey Appeal to Non-member donors. Mails Nationally.Download
Jan 31, 2012105000Non-member Donor Acquisition AppealJanuary Acquisition Survey/Label Control Appeal - To acquire non-member donors.Download
Jan 23, 201250000Non-member Donor AppealStatement Appeal - National non-member donor appeal.Download
Jan 17, 201210000Non-member Donor Acquisition AppealJanuary Acquisition Tom Shepard Everything Test Appeal - To acquire non-member donors.Download
Jan 17, 201210000Non-member Donor Acquisition AppealJanuary Acquisition Label/Prayr Card Test Appeal - To acquire non-member donors.Download
Jan 17, 201210000Non-member Donor Acquisition AppealJanuary Acquisition Survey Low Ask Test Appeal - To acquire non-member donors.Download
Jan 17, 201210000Non-member Donor Acquisition AppealJanuary Acquisition Seperate Survey Test Appeal - To acquire non-member donors.Download
Jan 17, 201212000Non-member Donor Acquisition AppealJanuary Acquisition Label Control Appeal - To acquire non-member donors.Download
Jan 17, 2012300000Non-member Donor Acquisition AppealJanuary Acquisition Survey/Label Control Appeal - To acquire non-member donors.Download
Jan 09, 201275000Non-member Donor AppealTom Shepard Everything Appeal - National non-member donor appeal.Download
Jan 03, 201275000Non-member Donor AppealSupporter Card Appeal - National appeal to non-member donorsDownload
Dec 12, 201111000Non-member Donor AppealYear End Note Card Appeal - National non-member donor campaign targeted to higher dollar donors.Download
Dec 12, 20111000Non-member Donor AppealYear End Coin/Note Card Appeal - National non-member donor campaign targeted to higher dollar donors.Download
Nov 23, 201190000Non-Member Donor Appeal90,000 Non-member donor appeal mailed nationally.Download
Nov 14, 201195000Non-Member Donor AppealNon-member donor Calendar AppealDownload
Nov 04, 201111000Inform select members and non-members of year end giving options11,000 informational postcards to select members in IL, IN, MI, MO, OH, PA, VA, KY and TN and to select non-member donors, nation wide.Download
Oct 17, 201184800Non-Member Donor AppealChristmas Ornament Campaign Control Package and Test PackagesDownload
Oct 10, 2011330000Non-Member AcquisitionNon-member Donor Acquisition Mailing of Control and Test PackagesDownload